TikTok has become a global hub for entertainment, creativity, and marketing. However, if your feed feels repetitive or no longer aligns with your interests, understanding how the TikTok algorithm works—and learning how to reset or influence it—can greatly improve your experience.
How Does the TikTok Algorithm Work in 2025?
TikTok’s algorithm evolves yearly, analyzing user behaviors and improving content recommendations. The key factors influencing the algorithm include:
- User Interactions: Likes, comments, shares, and video watch history.
- Video Information: Captions, hashtags, and audio used.
- Device and Account Settings: Language preferences, device type, and location.
These factors work together to curate the highly personalized "For You" page, where TikTok’s algorithm excels in delivering relevant content.
How to Reset Your TikTok Algorithm
If your feed no longer feels personalized or shows irrelevant content, you can reset the TikTok algorithm using the following steps:
1. Clear Your Watch History
- Open your Profile → Tap the three dots or menu icon → Select Clear Watch History.
- This removes past data influencing your feed and starts fresh.
2. Unfollow Irrelevant Accounts
- Go through your Following list and unfollow accounts that no longer interest you.
- This helps the algorithm focus on your updated preferences.
3. Engage with New Content
- Start liking, commenting, and sharing videos that match your current interests.
- The algorithm will respond by showing you more of this type of content.
4. Explore New Topics and Hashtags
- Search for hashtags, creators, and themes that align with your new preferences.
- TikTok will pick up on your interests and adjust recommendations accordingly.
How to Reset the TikTok Algorithm Completely
For a full reset of your TikTok algorithm:
- Log Out and Back In: This partially refreshes your feed preferences.
- Reinstall the App: Uninstall and reinstall TikTok to clear cached data and restart the feed recommendation process.
How to Change the TikTok Algorithm
While you can’t directly control TikTok’s algorithm, you can influence it to show more content you enjoy:
1. Engage with Relevant Content
- Like, share, and comment on videos that match your current tastes.
- The algorithm will prioritize similar content in your feed.
2. Use the “Not Interested” Option
- If you see content that doesn’t interest you, tap the three dots on the video and select Not Interested.
- This helps train the algorithm to avoid similar videos.
3. Create Your Own Content
- Posting your own videos can inform the algorithm about your preferences.
- The platform uses your content style to suggest related videos and recommend your content to others with similar tastes.
Tips for Resetting TikTok Algorithm for Better Results
- Regularly interact with fresh content that excites you.
- Use search to explore new trends and creators.
- Consistently update your preferences by engaging with what you genuinely enjoy.
Conclusion
In 2025, understanding and influencing TikTok’s algorithm is the key to a more enjoyable experience on the platform. Whether you're looking to reset your TikTok algorithm or learn how to adjust it for better recommendations, these strategies can help you refresh your feed and discover content that aligns with your evolving interests.
By following these steps, you can curate a personalized TikTok experience that keeps you entertained, inspired, and engaged.
